69 Atlantic Avenue, Brooklyn, New York
A Place to Discover Magic
Located at the start of Atlantic Avenue near Brooklyn Bridge Park, our unique collection of magical home goods, puzzles, games, toys and books has been called one of the most beautiful shops in New York City and our intimate 26-seat theatre hosts performances from the best close-up magicians in the world.

A Bubble of Wonder
Our warm, welcoming space is a place to find inspiration and calm. With good music, flourishing plants and an open invitation to play, you may find yourself staying for hours.

Thoughtful Gifts
No matter who you're shopping for, you're sure to find something they'll love in our carefully curated collection. You'll likely find a few treasures to keep for yourself too.

Close-Up Magic Shows
Tucked behind our Curiosity Shop is a hidden theatre specifically designed to showcase sleight of hand magic. Tickets sell out weeks in advance so be sure to plan ahead.
The world's best magicians.

So intimate it feels like a secret.

One of the hottest tickets in town.


Art of Play
Curiosity Shop
Take a stroll down Atlantic Avenue and step inside Brooklyn Height's premier curiosity shop. Browse our curated collection of magical home goods, puzzles, games, toys and books.
Directions
69 Atlantic
Magic Theatre
The new home for close up magic shows in Brooklyn. 69 Atlantic is an intimate hidden theater designed to showcase the world's finest sleight of hand performers.
Tickets
Plan your visit
Whether you've lived in NYC all your life or you’re visiting for the first time, you’re sure to find some delightful surprises on our neighborhood map. And let us know if we’ve missed something wonderful!
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